Beyond Bullet Points / Cliff Atkinson.
Material type:
TextPublisher: United States : Pearson Education, Inc., [2018]Copyright date: ©2018Edition: 4th editionDescription: xxxii, 319 pages : illustrations ; 23 cmContent type: - text
- unmediated
- volume
- 9781509305537
- 150930553X
- 658.452028553 23
- HF5718.22 .A87 2018
| Item type | Current library | Call number | Materials specified | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
Books
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MYCC Library General stacks | 658.452028553 ATK 2018 (Browse shelf(Opens below)) | Available | 11351 | |||
Reference
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MYCC Library Reference | 658.452028553 ATK 2018 REF (Browse shelf(Opens below)) | Not for loan | 11350 |
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| 658.45 MAT 2003 21st century communications an executive guide to communications in the enterprise/ | 658.45 VAN 2022 Smart Brevity : THE POWER OF SAYING MORE WITH LESS / | 658.452 KNA 2023 REF Storytelling with you : plan, create, and deliver a stellar presentation / | 658.452028553 ATK 2018 Beyond Bullet Points / | 658.457 ARG 2013 Corporate Communication / | 658.457 ARG 2013 Corporate Communication / | 658.46 MAZ 2024 THE BIG CON: How the Consulting Industry Weakens our businesses, Infantilizes our Governments, and Warps our Economies / |
Includes index.
"Microsoft"--Title page.
"Using PowerPoint to tell a persuasive story that gets results"--Cover.
"Published with the authorization of Microsoft Corporation by Pearson Education, Inc."--Title page verso.
A theater of persuasion -- Busting the top 3 myths about PowerPoint -- The 5 principles and 10 building blocks of persuasive visual storytelling -- Crafting your story structure -- Anchoring your story in your audience's minds -- Thinking like a storyboard -- The magic of sketching your graphics first -- Getting graphics, quick and easy -- Delivering your visual story -- Present this, not that -- BBP guidelines -- Starting your challenge and desire headlines -- Starting your map headlines.
"Think beyond bullet points--and amplify the impact of your message! Now in its fourth edition, this popular classic illuminates an innovative, step-by-step methodology designed to unlock the amazing visual story waiting to be released from your message. Communications expert Cliff Atkinson show how to apply classic storytelling tenets and practical, research-based guidelines as you work with Microsoft PowerPoint--for memorable, meaningful, and persuasive visual stories. Change your approach--and transform your results!"--Page 4 of cover.
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