Digital marketing : strategy, implementation and practice / Dave Chaffey, Fiona Ellis-Chadwick.

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Material type: Text

TextPublication details: Harlow : Pearson, 2012.Edition: 5th edDescription: xxix, 698 p. : ill., charts ; 27 cmISBN:

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Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	MYCC Library General stacks	658.872 CHA 2012 (Browse shelf(Opens below))		Available
Reference	MYCC Library Reference	658.872 CHA 2012 REF (Browse shelf(Opens below))		Not for loan

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Previous	658.816 NAG 2010 The strategy and tactics of pricing : a guide to growing more profitably /	658.834 MAK 2002 Makanan berbahaya : panduan CAP mengenai bahaya tersembunyi dalam makanan	658.872 CHA 2011 E-business & e-commerce management : strategy, implementation and practice /	658.872 CHA 2012 Digital marketing : strategy, implementation and practice /	658.872 CHA 2019 Digital marketing /	658.872 SCO 2013 The new rules of marketing & pr : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly /	659 FER 2004 Corporate communications : a 21st century primer /	Next

Includes bibliographical references and index.

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