000 01343nam a2200301 a 4500
001 798
003 MYCC
005 20260721154836.0
008 260721s2017 nyua 000 0 eng d
020 _a9781781256176
_qpaperback
040 _aMYCC
_beng
_cMYCC
_erda
082 0 4 _223
_a658.4012
090 0 0 _a658.4012
_dRUM
100 1 _aRumelt, Richard P.
_eauthor.
245 1 0 _aGood Strategy, Bad Strategy :
_bThe Difference and Why it Matters /
_cRichard P. Rumelt.
264 1 _aLondon :
_bProfile Books Ltd ,
_c2017.
264 4 _c©2017
300 _axii, 322 pages :
_billustration ;
_c20 cm
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
504 _aIncludes bibliographical references and index.
505 0 _a1: Good and bad strategy -- Good strategy is unexpected -- Discovering power -- Bad strategy -- Why so much bad strategy? -- The kernel of good strategy -- 2: Sources of power -- Using leverage -- Proximate objectives -- Chain-link systems -- Using design -- Focus -- Growth -- Using advantage -- Using dynamics -- Inertia and entropy -- Putting it together -- 3: Thinking like a strategist -- The science of strategy -- Using your head -- Keeping your head.
650 0 _aStrategic planning.
650 0 _aStrategy
650 0 _aPlanning.
942 _2ddc
_n0
_cBK
999 _c798
_d798