000 02020cam a2200421 a 4500
001 15
003 MYCC
005 20250213162112.0
008 060710t2006 njua g 001 0 eng
010 _a2006296739
020 _a0471757225 (alkaline paper)
020 _a9780471757221 (alkaline paper)
035 _a(Sirsi) 437370
040 _aUIAM
_beng
_cUIAM
_erda
_dMYCC
050 0 0 _aHD30.28
082 _2658.4012
245 0 4 _aThe boston consulting group on strategy /
_cedited by Carl W. Stern and Michael S. Deimler
_bclassic concepts and new perspectives /
246 3 0 _aOn strategy
250 _a2nd ed.
264 _aHoboken, N.J. :
_bJohn Wiley & Sons,
_cc2006
300 _axvii, 413 pages :
_billustrations ;
_c24 cm.
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
500 _aRevised ed. of: Perspectives on strategy: from the Boston Consulting Group / edited by Carl W. Stern and George Stalk, Jr.
500 _a"Classic concepts and new perspectives, cash cows, experience curves, time-based competition, richness and reach, and other BCG ideas"--Jacket.
504 _aIncludes bibliographical references and index.
505 2 _aThe nature of business strategy -- The development of business strategy -- The practice of business strategy -- Business thinking -- Social commentary.
520 _a"Anthology of articles on strategy and management is a companion for executives facing the need to rethink their businesses ... Contains seminal concepts about reducing costs and gaining market share, as well as new thinking on the power of networks, pricing and segmentation, and the impact of ever cheaper communications and distribution"--Dust jacket.
610 2 0 _aBoston Consulting Group
650 0 _aStrategic planning
650 0 _aCompetition
700 1 _aStern, Carl W.
_eeditor.
700 1 _aDeimler, Michael S.
_eeditor.
710 2 _aBoston Consulting Group
730 0 _aPerspectives on strategy
942 _2ddc
_cBK
999 _c15
_d15