02690cam a22004337i 4500001000400000003000500004005001700009008004100026010001700067020002900084020002600113035001300139035002200152040006600174042001400240050002500254082002200279100003000301245004400331250001700375264005400392264001100446300004700457336002600504337002800530338002700558500002000585500002900605500007600634500011000710505049900820520054901319630004101868630006701909650006401976650005002040650009002090650007602180815MYCC20260806113417.0180213t20182018uc a   e      001 0 eng d  a  2018934573  a9781509305537qpaperback  a150930553Xqpaperback  a20356421  a(OCoLC)1006312168  aYDXbengcYDXerdadBDXdGP5dQQ3dFM0dIMTdOCLCFdDLCdMYCC  alccopycat00aHF5718.22b.A87 201804a658.4520285532231 aAtkinson, Cliff,eauthor.10aBeyond Bullet Points /cCliff Atkinson.  a4th edition. 1aUnited States :bPearson Education, Inc.,c[2018] 4c©2018  axxxii, 319 pages :billustrations ;c23 cm  atextbtxt2rdacontent  aunmediatedbn2rdamedia  avolumebnc2rdacarrier  aIncludes index.  a"Microsoft"--Title page.  a"Using PowerPoint to tell a persuasive story that gets results"--Cover.  a"Published with the authorization of Microsoft Corporation by Pearson Education, Inc."--Title page verso.0 aA theater of persuasion -- Busting the top 3 myths about PowerPoint -- The 5 principles and 10 building blocks of persuasive visual storytelling -- Crafting your story structure -- Anchoring your story in your audience's minds -- Thinking like a storyboard -- The magic of sketching your graphics first -- Getting graphics, quick and easy -- Delivering your visual story -- Present this, not that -- BBP guidelines -- Starting your challenge and desire headlines -- Starting your map headlines.  a"Think beyond bullet points--and amplify the impact of your message! Now in its fourth edition, this popular classic illuminates an innovative, step-by-step methodology designed to unlock the amazing visual story waiting to be released from your message. Communications expert Cliff Atkinson show how to apply classic storytelling tenets and practical, research-based guidelines as you work with Microsoft PowerPoint--for memorable, meaningful, and persuasive visual stories. Change your approach--and transform your results!"--Page 4 of cover.00aMicrosoft PowerPoint (Computer file)07aMicrosoft PowerPoint (Computer file)2fast0(OCoLC)fst01373933 0aBusiness presentationsxGraphic methodsxComputer programs. 0aMultimedia systems in business presentations. 7aBusiness presentationsxGraphic methodsxComputer programs.2fast0(OCoLC)fst00842843 7aMultimedia systems in business presentations.2fast0(OCoLC)fst01028938