Rumelt, Richard P. <br/><br/>
Good Strategy, Bad Strategy :   The Difference and Why it Matters / 
Richard P. Rumelt. 
 - xii, 322 pages :  illustration ;  20 cm 
<br/><br/>Includes bibliographical references and index.  
<br/><br/>1: Good and bad strategy -- Good strategy is unexpected -- Discovering power -- Bad strategy -- Why so much bad strategy? -- The kernel of good strategy -- 2: Sources of power -- Using leverage -- Proximate objectives -- Chain-link systems -- Using design -- Focus -- Growth -- Using advantage -- Using dynamics -- Inertia and entropy -- Putting it together -- 3: Thinking like a strategist -- The science of strategy -- Using your head -- Keeping your  head.  
<br/><br/><label>ISBN: </label>9781781256176 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic planning.<br/>Strategy<br/>Planning.
<br/><br/><label>Dewey Class. No.: </label>658.4012