01693cam a2200289 i 4500001000400000003000500004005001700009008004100026020002800067020002600095040002900121082001600150100002800166245009900194250001900293264004400312300005600356336002600412337002800438338002700466520077200493650002801265650001901293650001601312700004001328700003501368693MYCC20260206095603.0220921s2022    nyua          000 0 eng d  a9781523516971qhardback  z9781523516971q(epub)  aDLCbengerdacDLCdMYCC00a658.4/52231 aVandeHei, Jim,eauthor.10aSmart Brevity :bTHE POWER OF SAYING MORE WITH LESS /cJim VandeHei, Mike Allen, Roy Schwartz.  afirst edition. 1aNew York :bWorkman Publishing,c[2022]  a218 pages :billustrations (chiefly color) ;c21 cm  atextbtxt2rdacontent  aunmediatedbn2rdamedia  avolumebnc2rdacarrier  a"Brevity is confidence. Length is fear. This is the guiding principle of Smart Brevity, a communication formula built by Axios journalists to prioritize essential news and information, explain its impact and deliver it in a concise and visual format. Now, the cofounders of Axios have created an essential guide for communicating effectively and efficiently using Smart Brevity--think Strunk and White's Elements of Style for the digital age. In SMART BREVITY: The Power of Saying More with Less, Axios co-founders Jim VandeHei, Mike Allen, and Roy Schwartz teach readers how to say more with less in virtually any format. They also share communications lessons learned from their decades of experience in media, business and communications"--cProvided by publisher. 0aBusiness communication. 0aCommunication. 0aConfidence.1 aAllen, Mikec(Journalist),eauthor.1 aSchwartz, Roy,d1980-eauthor.