TY - BOOK ED - Perbadanan Perusahaan Kecil dan Sederhana (SME CORP) TI - DO YOUR OWN BRANDING: A DIY TOOLKIT FOR MSMEs SN - 9789671527931 U1 - 658.8 23 PY - 2024///] CY - Kuala Lumpur PB - SME Corporation Malaysia KW - Small business KW - Malaysia KW - Entrepreneurship KW - Branding (Marketing)  KW - Branding consultants N1 - First print 2024 N2 - A general concept for Small and Medium Enterprises (SMEs) to control their market narrative and the name of a specific guide launched in Malaysia to empower local businesses. The process for DIY branding involves defining your brand identity, creating a visual presence, and ensuring consistent messaging across all customer touchpoints ER -