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Strategic management : planning for domestic & global competition / John A. Pearce II, Richard B. Robinson, Jr.

By: Contributor(s): Material type: TextTextSeries: Strategic managementPublication details: New York : McGraw-Hill/Irwin, c2013.Edition: 13th edDescription: xxi, 434 p. : ill. ; 26 cmISBN:
  • 9780078029295
Subject(s): DDC classification:
  • 658.4012 23
LOC classification:
  • HD30.28 .P349 2013
Contents:
Overview of strategic management -- Strategic management -- Strategy formulation -- Company mission -- Corporate social responsibility and business ethics -- The external environment -- The global environment -- Internal analysis -- Long-term objectives and strategies -- Business strategy -- Multibusiness strategy -- Strategy implementation, control, and innovation -- Implementation -- Organizational structure -- Leadership and culture -- Strategic control -- Innovation and entrepreneurship -- Cases -- Guide to strategic management case analysis -- Glossary G-1 -- Photo credits P-1 -- Name index I-1 -- Subject index I-9 -- Case study index I-19.
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Holdings
Item type Current library Call number Materials specified Status Date due Barcode
Books Books MYCC Library General stacks 658.4012 PEA 2013 (Browse shelf(Opens below)) Available
Reference Reference MYCC Library Reference 658.4012 PEA 2013 REF (Browse shelf(Opens below)) Not for loan

Includes various pages of cases in back of book.

Includes bibliographical references and index.

Overview of strategic management -- Strategic management -- Strategy formulation -- Company mission -- Corporate social responsibility and business ethics -- The external environment -- The global environment -- Internal analysis -- Long-term objectives and strategies -- Business strategy -- Multibusiness strategy -- Strategy implementation, control, and innovation -- Implementation -- Organizational structure -- Leadership and culture -- Strategic control -- Innovation and entrepreneurship -- Cases -- Guide to strategic management case analysis -- Glossary G-1 -- Photo credits P-1 -- Name index I-1 -- Subject index I-9 -- Case study index I-19.

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